This past Thursday night, while unconfirmed reports spread about a shooting at Brown University, CNN’s Kaitlan Collins took to social media, highlighting the uncertainty and directing people to her network’s 9pm newscast.
Even though it is by no means a perfect news source, her message seemed accurate for a lot of people. It remains one of the organizations where one can locate reality-based and largely reliable reporting – particularly during crises like the one unfolding in the vicinity of a New Hampshire storage facility.
An Uncertain Situation During a Business Struggle
However CNN, now middle-aged, finds itself in a precarious position as two giant media empires battle over ownership of its parent company, Warner Bros Discovery.
Regardless of who wins, the destiny of CNN has turned into a major game of business acquisition, rather than as a question of what serves the information-seeking public.
“This is yet another example of the fundamental flaws with roots in decades of regulatory actions,” said Victor Pickard, author of “Democracy Without Journalism?” and a professor of media policy at the Pennsylvania University.
The debate about the future owner of Warner Bros Discovery – could it be Netflix or Paramount Skydance? – fails to grasp a broader point.
“It is often framed as a business story with influential figures as the main characters, but there is hardly any discussion of the public interest,” Pickard added.
A Further Layer: Political Influence
This situation is complicated by Donald Trump’s views about a network he has long portrayed as perhaps his primary “fake news” foe.
Remember the shouts of “CNN sucks!” at his rallies, his administration’s punitive withdrawal of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in White House briefings.
Trump now asserts that the network requires new ownership. You can read that as ownership that will insulate him from journalistic oversight. That is one reason why he seems to favor Paramount Skydance, which has made a aggressive takeover attempt.
Trump has reason to like that bidder more. For one thing, it is run by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently placed the conservative Bari Weiss, famous for her “anti-woke” beliefs, as the lead editor of that venerable news network.
A Future of Continued Uncertainty
Notably, if Netflix is successful, CNN and other cable outlets would first be carved out into a independent unit. Such a move could be a welcome development to many at the network, but it’s hardly a safe harbor. That arrangement could position CNN for another sale. It never ends.
According to Timothy Wu, a lot of this is a violation of antitrust statutes, anyway. The prominent critic of big tech’s dominance stated that competition laws should prohibit both deals.
“Either merger would be detrimental to the country, and both should be contested by anti-trust authorities,” Wu argued.
The Bigger Problem and a Way Ahead
Whatever happens with this particular battle, the bigger problem remains.
“What we have now is a highly system hostile to democracy, but we shouldn’t give in to a sense of powerlessness,” Pickard said. Government actions – from the 1930s and 1940s – helped to foster this profit-obsessed monster, and new policy decisions can tackle it.
Will that happen in an era where the head of the FCC refuses to acknowledge that the agency is independent? Change is highly improbable now, but that doesn’t mean it will not happen in the future.
Policies that bolster independent news organizations, reinforce local journalism, finance public media, and outlaw the consolidation of media power in a handful of hands are not only possible – they are necessary for a robust democracy.
Regarding media ownership, bigger isn’t better. And news organizations such as CNN must not be pawns in the newest merger game.